Protected: Creativity in Crisis
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Creativity in Crisis
Tshepo Jeans team back in action at the studio
Photos by Bernard Brand
“What we know is that every business and individual has had to change the way [they] think. The world we know is gone,” concludes Tshepo Mohlaha, founder of Tshepo Jeans, SA’s premier lifestyle denim brand.
“Creatives need to accept the new landscape we find ourselves in. How we do things, how we pivot in times of crisis and how we respond to real issues have to evolve.”